Ice cream parlor opens in iconic dome-shaped building in Rexburg

Sugarbeast opened astatine 110 West 4th South successful Rexburg past month. Take a look wrong successful nan video above. | Rett Nelson, EastIdahoNews.com

Do you want to cognize what’s happening successful nan eastbound Idaho business scene? We’ve sewage you covered. Here is simply a rundown of this week’s business news crossed nan valley.

BIZ BUZZ

REXBURG

Rexburg shop serves homemade crystal cream, pastries, chocolates and candies

Treats disposable astatine Sugarbeast successful Rexburg. | Rett Nelson, EastIdahoNews.com

REXBURG – “Come pinch me, and you’ll beryllium successful a world of axenic imagination.”

That statement from “Willy Wonka and nan Chocolate Factory” is nan vibe Jared Gold was going for erstwhile he opened an crystal pick parlor astatine 110 West 4th South successful Rexburg.

Sugarbeast opened astatine nan extremity of July successful nan dome-shaped building crossed from nan Brigham Young University-Idaho Center. It offers 10 homemade crystal pick flavors that often rotate, on pinch pastries, chocolates and candy.

“We make everything correct here,” Gold tells EastIdahoNews.com. “As intensive and artisanal arsenic (the crystal cream) is to make, 10 flavors is simply a batch to support going.”

He’s getting fresh to motorboat his autumn flavors erstwhile schoolhouse is backmost successful session. The edifice besides includes a shape for karaoke nights and different events.

Gold says nan building’s quality is conscionable arsenic overmuch of a tie arsenic nan treats.

“Buckminster Fuller is nan feline who invented nan geodesic dome creation successful nan mid-20th century,” Gold says. “(The original builders) must person put a ton of money into this because it was ace cutting-edge astatine nan time. Not galore of them survived, but this is what brought america here. It’s truthful cool.”

The wrong is decked retired successful yellowish overgarment and agleam lighting. Take a look successful nan video above.

A group of teens attending an arena astatine BYU-Idaho capable up Sugarbeast successful Rexburg. | Rett Nelson, EastIdahoNews.com

“This is each magical,” Gold says of nan decor. “My extremity was to build thing that if you were to prime it up and driblet it successful L.A. aliases Salt Lake City, it would clasp its own.”

Originally from Idaho Falls, Gold worked successful nan manner manufacture successful Los Angeles for galore years. He moved backmost to Idaho Falls respective years agone to return attraction of his mom.

He precocious managed a cocoa shop successful Salt Lake, wherever he curated his ain recipes.

After coming crossed this building, he and his business partners felt it was a bully location for an crystal pick parlor.

“You sewage to travel present and make your stuff,” Gold recalls 1 of nan owners saying astir nan Rexburg building.

Gold has fond memories of going to a now-defunct creation nine successful Rexburg years ago. That relationship made nan thought of opening a shop location appealing to him.

“This is specified a premier location,” says Gold.

The dome-shaped building has housed galore businesses complete nan years, including sandwich shop Hogi Yogi.

The first caretaker of nan building successful nan 1990s was Beehive Federal Credit Union.

Gold hopes to yet person 10 Sugarbeast locations passim nan U.S. pinch a akin creation and layout.

“This is nan proceedings exemplary to spot really it works,” Gold says.

Sugarbeast is unfastened from 3 to 9 p.m. Monday done Saturday. Beginning successful September, it will beryllium unfastened from noon to 9 p.m. Monday done Thursday pinch an 11 p.m. closing clip Friday and Saturday.

Jared Gold, center, pinch nan remainder of nan squad astatine Sugarbeast | Rett Nelson, EastIdahoNews.com

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