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Do you want to cognize what’s happening successful nan eastbound Idaho business scene? We’ve sewage you covered. Here is simply a rundown of this week’s business news crossed nan valley.
BIZ BUZZ
REXBURG
Duo unfastened mocktail barroom catering to Rexburg’s nighttime crowd
REXBURG – Sometimes you want to spell wherever everybody knows your sanction … aliases astatine slightest nan type of situation you bask hanging retired in.
The second is nan attraction of a caller mocktail barroom astatine 32 College Avenue successful Rexburg called Fizz Rizz. The non-alcoholic barroom opened July 4 and offers daiquiris, pina coladas, margaritas, flavored sodas and more. It besides has excavation tables and arcade games. A abstraction to person dances and unrecorded performances is successful nan works.
The business opens astatine 5 p.m. and caters to nan nighttime crowd.
Joe Aragon owns nan business pinch his colleague, Daniel Alworth. The duo held a ribbon-cutting and charismatic expansive opening pinch nan Rexburg Chamber past week.
In nan past fewer weeks, Aragon tells EastIdahoNews.com nan turnout has been “way bigger than expected.”
“I went from having 4 aliases 5 unit members to now having 13 aliases 14. We’ve really had to up our crippled to support up pinch orders,” Aragon says. “It’s been really beautiful to spot nan community’s reaction. It’s really cool to spot Rexburg person a nighttime life and a spot that’s safe to bent out.”
It was that desire for an progressive nighttime life successful a assemblage municipality wherever nan immense mostly are members of The Church of Jesus Christ of Latter-day Saints — which prescribes that its members don’t portion intoxicant — that prompted Aragon and Alworth to unfastened nan business.
Aragon remembers hanging retired astatine a section accelerated nutrient edifice precocious astatine nighttime arsenic a Brigham Young University-Idaho student. The drinks weren’t that great, he says, and nan ambiance was lacking.
He erstwhile worked arsenic a bartender. He hated serving intoxicant but enjoyed nan environment.
Similarly, Alworth, who is attending BYU-Idaho, joined nan religion respective years ago. In his younger days, he utilized to portion socially and has longed for a spot to bent retired pinch friends while enjoying a nonalcoholic beverage.
“It’s thing that I deliberation each assemblage student thinks astir here,” says Aragon. “But it’s really difficult to commencement a business (in Rexburg). We’ve seen a fewer travel and spell pinch each nan champion intentions.”
This peculiar location had been sitting vacant for respective months erstwhile nan erstwhile occupant, The Pit Barbecue & Catering, closed down.
Aragon and Alworth thought its cardinal downtown location pinch nationalist parking and nan Paramount 5 movie theatre connected nan westbound broadside was an perfect spot for this type of business. They spent a batch of clip and money building up their vision.
The bar’s artistic has what Aragon describes arsenic “a 1980s vibe,” a look he’s perfectly thrilled about.
“I emotion nan ceramic artistic of nan eating room. It helps waste that barroom vibe,” Aragon explains. “I deliberation ambiance really brings retired nan bully broadside successful people, if it’s done right, and we person specified a nosy crowd present astatine night.”
The duo person noticed that customers who predominant Fizz Rizz aren’t connected their phones, which is simply a pleasant astonishment to them. They bask seeing group engaged and interacting pinch each different successful an friendly setting.
“People only propulsion retired their phones to telephone their buddies and say, ‘Where are you?’ aliases to return a photo,” Aragon says.
The abstraction is consistently packed betwixt 10 p.m. and midnight, and seating is scarce. They ain nan portion adjacent doorway and are looking to grow nan seating area successful nan future.
They’re besides readying to renovate nan basement and move it into a creation hall.
Aragon is pleased pinch nan reception and looks guardant to serving clients going forward.
“We’re happy to beryllium present and that nan feedback’s been truthful positive. We’re grateful for everyone bringing their friends. I’ve done almost nary advertising, and I’ve had to triple my unit because of word-of-mouth. It’s been phenomenal,” he says.
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