WSL agrees new £45m sponsorship deal with Barclays

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A caller three-year statement has been reached pinch Barclays to stay nan title sponsor of nan Women’s Super League and Women’s Championship.

The woody is understood to beryllium successful nan region of £15m a year, including finance and marketing, double nan erstwhile statement which runs retired astatine nan extremity of this season.

It is nan first awesome statement secured by nan WSL’s caller takeover company, Women’s Professional Leagues Limited (WPLL).

Barclays became nan title sponsors successful 2019 and nan renewal is said to beryllium nan biggest woody successful women’s home football.

There has been a continual summation successful viewing figures and attendances crossed nan WSL complete nan past fewer years.

WPLL main executive Nikki Doucet said: "Barclays has been a starring ray erstwhile it comes to supporting women’s shot and they go a founding partner for WPLL arsenic we embark connected a transformational travel to turn nan game.

"This grounds multi-year finance demonstrates semipermanent committedness and is important because it provides affirmative endorsement and accrued support for what we are trying to accomplish."

Barclays has besides extended its business pinch nan Premier League, agreeing a caller four-year deal.

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Source Sport BBC
Sport BBC